You already have the traffic

20 Qualified Leads Per Month From Your Existing Traffic.

We build interactive tools that give your prospects value upfront, and give your sales team the full picture before the first call.

CRO tool  screenshot
2-minute overview

What This Is Actually About

SEE HOW IT WORKS or book a free 20-min audit to find out where your traffic is leaking.

Your Lead Gen Is Backwards

You're capturing contact info from people you know nothing about. Then wondering why sales can't close them.

Sales wastes hours on calls that go nowhere. Wrong fit, too much education needed, no-shows.

Leads that don't convert disappear forever. No nurture, no follow-up, gone.

Your CAC keeps climbing. Because you're optimizing for volume, not quality.

Almost all your paid traffic bounces. They hit a form or PDF, and leave.

The fix isn't more traffic. It's making sure the traffic you already have tells you who's worth talking to.

Qualify First. Capture Second.

We build a custom interactive tool around your sales process: an ROI calculator, a readiness assessment, a cost analyzer, a fit quiz. Whatever fits your buyers.

Gives value first

Real insights based on their answers, not a generic PDF.

Qualifies automatically

You know who's worth talking to before they ever book a call.

Arms your sales team

They already know what the prospect needs and why they reached out.

Here's what that looks like in practice

Takes 10 seconds

How Much Revenue Are You Leaving on the Table?

Plug in your numbers and see what happens when more of your traffic converts into qualified calls.

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From Zero to Qualified Leads in 1 Week

Project Timeline

Day 1-2: Discovery & Design

We learn your business, your sales process, and exactly what makes a qualified lead. Then we design the tool around it.

Day 3-4: Build & Integrate

Custom built, on-brand, no templates. CRM, email, analytics. Everything connected and tested before it touches your site.

Day 5: Launch

Go live and start capturing qualified leads. From day one we're tracking performance and optimizing, because we only get paid when it works.

What's Included
  • Custom qualification tool

    Built around your sales process. Not a form, not a template. Every response is scored against your ideal customer profile, so you always know who's worth talking to before they book a call.

  • Strategic placement & design

    We design the tool to match your brand and place it where it'll get the most visibility, whether that's a dedicated page or embedded into your existing site.

  • Full CRM integration

    Leads flow straight into your CRM with qualification data and context. No manual entry, ready for your sales team.

  • Automated nurture sequences

    We write the emails, build the automation logic, and set up the triggers. Hot leads go to sales. Warm leads get nurtured until ready. Every lead gets the right follow-up based on their score.

SEE HOW IT WORKS or book a free 20-min audit to find out where your traffic is leaking.

See What We Mean

Live demos across different industries and use cases. Click any tool to try it yourself.

Conversion Rate Optimization

Interactive tool helping businesses optimize their conversion rates through data-driven insights and recommendations.

AI Readiness Assessment

Interactive assessment evaluating AI readiness across 6 dimensions, with a personalized scorecard and radar chart.

Capacity Calculator

Helps bookkeeping firms understand capacity utilization and plan for growth with real-time projections.

Content ROI Calculator

AI-powered calculator showing content marketing lead and revenue projections through a guided 4-step flow.

Margin Impact Calculator

Helps retail teams identify margin loss from suboptimal promotional pricing with actionable insights.

Growth Bottleneck Analysis

Comprehensive analysis identifying key growth barriers and opportunities for optimization.

20 Qualified Leads Per Month. Guaranteed.

You only pay for the leads we deliver. No retainers, no guessing.

Custom-built for you

Every tool is built around your sales process, your qualification criteria, and your ideal customer profile.

The guarantee

If we don't deliver, we keep optimizing at no extra cost until we do. No results in 60 days? Full refund.

SEE HOW IT WORKS or book a free 20-min audit to find out where your traffic is leaking.

Why We Build Custom

After 18+ years building web platforms, Cezar kept seeing the same pattern: companies spending real money to drive traffic, then sending it to pages that couldn't do anything with a visitor except ask for their email.

A contact form is not a sales tool. A gated PDF is not qualification. Most landing pages ask visitors to commit to a call before they've gotten any value at all. The ones who convert are the least skeptical, not the most qualified.

Mix & Go builds what's missing: a custom interactive tool that gives visitors something worth their attention, scores them against your criteria, and hands your sales team a complete picture before the first call. No templates. No form builders. Custom code, built around your specific sales process.

Cezar Halmagean

Founded by Cezar Halmagean

Cezar has spent 18+ years building web platforms at scale, from RepairPal at 3M+ monthly visitors to UnifiedPost's €252M fintech platform. That background shapes how these tools get built: engineered to handle real traffic, integrate cleanly with your existing stack, and hold up at scale.

Your Competitors Are Still Using Contact Forms.

SEE HOW IT WORKS or book a free 20-min audit to find out where your traffic is leaking.